Campaigns.
Personal capital had a variety of campaigns, OOH, online marketing. I provided creative direction and hands on design work across all initiatives.
Future Selfish
Working with an outside agency, provided Creative Direction throughout pre-production, production and post production. Using the concept of tiem travel to illustrate that how you handle your finances now dictates what your able to do in the future.
Campaign (OOH & Digital)
Personal Capital desgined a tagline that stated “the modern way to manage your net worth”. Working with an agency we developed tagline that played on old cliches about money, investing, and wealth that would play towards a more modern forward thinking audience.
